Tokidoki!

August 13th, 2008

Sometime last year I noticed a lady walking in a store with a very cute colorful bag with tons of characters thrown all over it. I really wanted to know what it was, but I didn’t have much to go on to start a search … Then my cousin (who’s currently living in Hawaii) came to visit recently and I saw that she had the same type of purse! It was a different purse, but was the same character style. She told me a little bit about it and that’s when I started my search for Tokidoki. I soon realized that I’ve actually seen this guy’s flash site years ago BEFORE he went huge and started a product line. I loooved his art style and he’s amazing with flash.

The Italian artist, Simone Legno, was in Rome, Italy when he created his awesome flash site. In 2003 he was offered a deal to move to LA and build Tokidoki into a brand. So he did. And now there are tons of Tokidoki brand products out there. He’s got product lines with Smashbox (cosmetics), Ride (snowboards), Fornarina (shoes), Hello Kitty, New Era (hats), LeSportSac (bags/purses), iSkin (ipod skins), Mikasa (soccer ball), jewelery, clothing, watches, belt buckles, toys, stickers, and much more.

Here’s the current Tokidoki site from Simone. It’s a combination of a store and his artwork and flash skills. It’s not the same site I remember, but it still has some of his older work in there like the flash games, etc…: http://www.tokidoki.it/

If you want to read Simone’s whole story, you can read it here: http://www.tokidoki.it/about/

I personally fell in love with Tokidoki for LeSportSac bags. Unfortunately for me I fell in love with it right after LeSportSac discontinued it. LeSportSac ran the Tokidoki line from 2006-2007. But thankfully they’re doing some re-releases of some prints (only in Hawaii and Guam, though). Although, they just started to release some more Tokidoki bags on Macy.com, but they aren’t LeSportSac. I have to give a big thanks to my cousin who is kind enough to pick me up a Tokidoki for LeSportSac while in Hawaii. Otherwise I’d have to resort to overpaying on Ebay and risk the possibility of obtaining a fake…I have to say that one of my favorite characters is Cloudia, and there’s isn’t too much products with her except a watch. =( A side note: I’ve never bought any brand name purses before (except Puma, but that’s not that expensive). This would be the first time that I’ve spent over $50 for a purse. And the bad part is that I want at least 2 Tokidoki purses now!!!

Oh I have to give props to this Tokidoki fan blog site. She has amazing information about Tokidoki on here; basically anything that you want to know about Tokidoki, she’ll be able to tell you or it’s already on the site. It’s fairly up to date and I stare at the “Tokidoki Bag Archive” page almost everyday, dreaming till the day I get one… http://www.tokidoki-blog.com/tokidoki-lesportsac-bag-archive/

Comments + Pingbacks + Trackbacks

tokidokifan

September 18, 2008 at 12:23 am | Permalink

Totally get what you’re feeling gurl! I always gotta get my Tokidoki fix, and sometimes wanna know whats real vs fake. You gotta use ur best judgement but check out http://tokidokideals.com, always fresh tokidoki gear, clothing, qees… even skate decks! Good place to browse what’s new in tokidoki.

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